Want to train like a witch? You’ll have the opportunity later this month at select Barry’s locations in Los Angeles and New York.
Barry’s, the original strength and cardio interval fitness experience, has teamed up with Freeform to celebrate their new drama series “Motherland: Fort Salem.” On March 18, the day the series premieres on Freeform, participating Barry’s locations will host 14 complimentary “Motherland: Fort Salem” classes, allowing participants to train like a true witch warrior. Attendees will also receive a Barry’s “Motherland: Fort Salem” branded towel and an exclusive medallion after the completion of the workout.
“Motherland: Fort Salem” is set in an alternative America where witches ended their persecution by cutting a deal with the U.S. government to fight for their country. In this world, the traditional roles of gender and power are flipped, with women on the front lines fighting looming terrorist threats. The series follows three young women from basic training into terrifying and thrilling early deployment.
“There’s no better way to bring ‘Motherland: Fort Salem’ to life, than to immerse fans into the show by putting them through the rigorous training that our characters go through… it takes strength of body, mind and spirit to become a Witch Warrior,” said Tricia Melton, SVP Marketing, Creative and Branding of Freeform.
“At Barry’s we workout hard and have fun. And in doing so, we’ve partnered with Freeform to put a Motherland twist on the Barry’s workout that over 140k global participants (a week) know and love. You can expect the same workout with a few surprises,” says Barry’s VP of Brand Strategy and Communications, Vicky Land.
Reservations for the Barry’s “Motherland: Fort Salem” opened today. To learn more on how to secure a slot for the complimentary class, click here or follow Motherland: Fort Salem on Instagram, Twitter and Facebook.
