Food & Drink

Frito-Lay Releasing Limited-Edition Trick-Or-Treat Bags Filled with Snacks for Halloween

Front and back views of the Frito-Lay Limited Edition Trick-or-Treat bag

Frito-Lay announced today that they have partnered with Safe Kids Worldwide to raise awareness around the issue of children’s safety with the introduction of its first-ever limited-edition reflective trick-or-treat bag.

Designed to help families “Get Spotted” this Halloween, the reflective bag helps to increase a child’s visibility or the likelihood of being seen at night when reflecting a vehicle’s headlights or other source of light against the bag. For $19.99, the reflective trick-or-treat bag is filled with an 18-count of Frito-Lay’s Flavor Mix Variety Pack and is available to purchase online at amazon.com/fritolayvarietypacks and kroger.com/getspotted. The bag’s kid-friendly size allows trick-or-treaters to easily collect their favorite Halloween treats and is made from sturdy, premium materials so it can be reused by families for years to come.

Families can also visit www.FLVPHalloween.com and look for the Halloween-themed “Get Spotted” display in stores where Frito-Lay Variety Packs are sold to learn how they can redeem free reflective stickers to personalize their costumes or trick-or-treat bags. There you’ll also find more information about the Frito-Lay Variety Packs support of Safe Kids Worldwide and the brand’s “Get Spotted” program.

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