International toymaker Wild Republic has announced a ground-breaking, new eco-friendly plush line called Monsterkins just in time for Earth Day. The new plush monsters are fully sustainable, not just carbon neutral, and come with a fun backstory about how these monsters eat discarded plastic water bottles.
“It was important for us to develop a fun and innovative plush line like Monsterkins made from 100% recycled water bottles, and that also helps to educate our children about the importance of improving our planet,” Vishnu Chandran, president of Wild Republic, stated. “The fun story behind the line engages children to learn more about our planet, different ecosystems, and the importance of conserving and respecting our planet.”
The Monsterkins line includes a fun selection of monsters named Dusk, Grom, MK, Muck, Trash Foot, Trashzilla, Vinnie, and Vish. Depending on the character, it takes approximately 3 – 26 plastic water bottles to make just one Monsterkins. Each is sold separately and is available in two different sizes, 18″ for $30 and 8″ for $11.99. Monsterkins are now available for purchase at WildRepublic.com.
As part of the company’s greater social initiative, Promise to the Planet™, a portion of the proceeds from the new line will support animal rescue.