Hot off the heels of its special one-night theatrical release, it’s been announced that modern grindhouse epic “Mad Heidi” is headed to Blu-ray, digital, and cable VOD (including Prime Video, Amazon, Vudu, Bell, and more) on July 21st.
This wicked odyssey of blood and cheese puts a new spin on the classic tale of “Heidi,” finding our heroine (Alice Lucy) all grown-up and living an idyllic life in the Swiss Alps with her beloved grandfather (David Schofield) far above an increasingly-dystopian landscape presided over by Our Very Swiss Leader (Casper Van Dien) – a ruthless dictator bent on world domination through dairy. But when government thugs brutally murder her goat-herding lover (Kel Matsena) for distributing illegal cheese, Heidi embarks on a wild quest for vengeance that will bring her toe-to-toe against fierce female prison inmates, cheese-fueled Swiss super-soldiers, ninja nuns, and more, as she fights to take down the tyrannical regime and restore freedom to Switzerland.
“Mad Heidi” initially made waves for its innovative crowdfunded approach, bypassing traditional financing tactics to ensure that the film’s original vision was preserved while placing profits back in the hands of the creators and backers. Boasting elaborate sets, impressive practical makeup and gore effects, and unhinged ingenuity helmed by first-time filmmakers Johannes Hartmann and Sandro Klopfstein, “Mad Heidi” is the ultimate tribute to grindhouse cinema.
The Blu-ray release of “Mad Heidi” will be available in a standard edition and a Limited Edition Extra Cheese Edition. The limited edition extra cheese edition will come with several exclusive bonus features that include:
- Audio Commentary with Co-Directors Johannes Hartmann and Sandro Klopfstein
- Stunt Reel
- The Making of Mad Heidi Featurette
- a CD Soundtrack
- a 28 Page Booklet
- Limited Edition Trading Cards
- O-Card by Artist Peter Ricq
The standard edition will include the following:
- Audio Commentary with Co-Directors Johannes Hartmann and Sandro Klopfstein
- Stunt Reel
- The Making of Mad Heidi Featurette
