If you thought this summer was the season of “Beetlejuice” thanks to the hype behind Party City’s Beetlejuice inflatable, “Beetlejuice Beetlejuice” Fanta, Regal’s “Beetlejuice Beetlejuice” popcorn containers, and the “Beetlejuice Beetlejuice” Fudge Stripe cookies, buckle up because there is a whole lot more where that came from.
In celebration of the long-awaited sequel to Tim Burton’s award-winning original “Beetlejuice,” Warner Bros. Discovery Global Consumer Products has launched its “Beetlejuice Beetlejuice” collection of products inspired by the film. With high-end fashions and retailer collaborations, the collection promises to celebrate the strange and unusual world of this fall’s highly anticipated film, “Beetlejuice Beetlejuice” which will be released only in theaters and IMAX on September 6, 2024, nationwide. New items will continue to drop through the film’s release for fall and holiday shopping.
“Beetlejuice is more than just an iconic character; he’s a timeless symbol of mischief, charm, and unbridled creativity,” said Robert Oberschelp, Head of Global Consumer Products, Warner Bros. Discovery. “And who could forget his black and white striped suit? As we eagerly anticipate the release of the new film, ‘Beetlejuice Beetlejuice,’ there was a lot to draw inspiration from. Each item celebrates Beetlejuice’s irreverent spirit and the cult phenomenon the character embodies, inviting fans around the globe to immerse themselves into the eccentric world of Beetlejuice like never before!'”
Toys, Games, & Collectibles
Funko
The new Funko collection—paying homage to “Beetlejuice Beetlejuice”—is a must-have, featuring iconic characters brought to life in Funko’s signature style with new Pop! figures inspired by Beetlejuice, Lydia Deetz, Astrid, Bob, and Delores. Each of the new Pop! figures are available for pre-order now at the links below:
Beetlejuice – $12.99
Lydia Deetz – $12.99
Beetlejuice & Lydia Deetz 2 Pack – $19.99
Bob – $12.99
Delores – $12.99
McFarlane Toys
McFarlane Toys, renowned for its detailed collectibles, will present new limited-edition six-inch scaled posed figures this holiday season, capturing the spirit of fan-favorite characters from “Beetlejuice Beetlejuice.”
NECA
In the fall, NECA will debut a series of new collectibles—including prop replicas, figurines, and more—capturing every spooky detail, from Beetlejuice’s shapeshifting antics to Lydia’s haunting presence and the mysterious Astrid.
Among the releases are four Toony Terrors figures inspired by “Beetlejuice Beetlejuice.” The figures are being released as two-packs with six-inch scale figures of Beetlejuice with Dolores or Astrid with Lydia. The figures are available for pre-order below for $32.99 each and are expected to arrive in January 2025.
- Beetlejuice and Delores Toony Terrors – $32.99
- Lydia and Astrid Toony Terrors – $32.99
Jazwares
Jazwares will introduce “Beetlejuice Beetlejuice” Squishmallows, a delightfully eerie twist on the plush collectibles. Fans of all ages can collect Beetlejuice and other inhabitants of the Afterlife. The “Beetlejuice Beetlejuice” Squishmallows are available in-store at Walmart or via pre-order at Amazon.
MGA’s Miniverse Make It Mini
Hunt for the Ultra Rare “Beetlejuice Beetlejuice” MGA’s Miniverse Make It Mini this Halloween season from MGA Entertainment! This special Make It Mini Includes a mini Sandworm and a replica of The Handbook for the Recently Deceased. Only 20,000 pieces are available around the globe!
The fun doesn’t stop there. We’ll also be getting an all-new “Beetlejuice Beetlejuice” themed UNO card game—there’s even a special “Beetlejuice Beetlejuice Beetlejuice” rule to bewitch other players into taking cards. The game will be available at Walmart on August 17, in-store and online.
Finally, unleash your inner mischief with premium playing cards by theory11, available this September. They offer a blend of elegance and eerie charm, perfectly encapsulating the spirit of Beetlejuice.
Fashion
Saks
To celebrate the anticipated theatrical release, Saks will launch its “Beetlejuice Beetlejuice” partnership on Tuesday, August 20, inclusive of a merchandise collection on Saks.com. The “Beetlejuice Beetlejuice” merchandise collection features products inspired by the film across various categories, including a special ready-to-wear apparel capsule from Rodarte and an exquisite jewelry collection from Fabergé, the latter of which is designed in partnership with Tim Burton and “Beetlejuice Beetlejuice” costume designer Colleen Atwood. Additionally, Saks will debut an immersive “Beetlejuice Beetlejuice” window display at the iconic Saks Fifth Avenue New York flagship store from August 23-September 9.
Primark
Primark will launch a new, distinctive collection on August 26 in collaboration with Oscar-winning costume designer Colleen Atwood. The collection captures the essence of the gothic aesthetic with black-and-white stripes, moody lace, and dark tones.
Target
Target will launch a “Beetlejuice Beetlejuice” collection for juniors and kids, available in stores and online on August 21. The collection is inspired by the film’s angsty teenager, Astrid, and her Northanger Prep school style. Highlights include the Northanger crest blazer adorned with patches and matching pleated skort. Fans will also drool over the spooky scroll sweatshirt and sweatpants, plus a striking sandworm sweatshirt.
A few pieces from the collection are already available online, including a “Can You Stop Being a Freak” tee featuring Astrid and a “Come in… if you dare” hoodie featuring Lydia.
Forever 21
Just in time before the film’s release, Forever 21 will reveal its exclusive co-branded fashion collection, filled with stripes, sandworms, and more six-feet-under surprises. The collection includes over 40 new apparel items and accessories for women, men, and kids that are…to die for! The limited-edition Beetlejuice x Forever 21 collection is available to shop beginning September 5 on Forever21.com, the mobile app, and at select Forever 21 retail locations.
Dolls Kill
Dolls Kill will present a thrilling new collection that dives into a world of dark enchantment with edgy fashion pieces, from bold accessories to statement apparel, guaranteed to turn heads and haunt hearts. The collection will be available September 4 at www.dollskill.com.
Vixen & La Femme en Noire
Vixen and its sister company La Femme en Noire debuted a shared collection inspired by the classic Beetlejuice film earlier this year, but according to a press release, they may debut a “Beetlejuice Beetlejuice” lineup in September, blending dark sophistication with playful whimsy.
Cakeworthy
Cakeworthy is kicking off its much-anticipated Halloween season with the release of their “Beetlejuice Beetlejuice” collection on August 30, featuring 10 new pieces, including Cakeworthy classics like their staple flannels and graphic tees, as well as an array of hauntingly stylish street and loungewear, all with nods to the new film.
Hot Topic
On August 9, discover the latest collection at Hot Topic—with looks directly inspired by the film—featuring cozy hoodies, trendy cardigans, sleek and stylish dresses, and more!
WB Shop
WB Shop’s “Beetlejuice Beetlejuice” collection—featuring apparel, home goods, office goods, accessories, stickers, and more—is available now, enabling fans to move further up the waiting list in the Afterlife. Additional products inspired by the film will drop later in August and throughout the fall season.
Accessories & Footwear
Diff Eyewear
Diff Eyewear is releasing haunting “Beetlejuice Beetlejuice” sunglasses featuring big, bold designs that offer a playful nod to the supernatural on August 27.
Loungefly
Loungefly will debut a new collection inspired by “Beetlejuice Beetlejuice” that includes a mini backpack, crossbody bag, and wallet. The latest collection will arrive at Loungefly.com in October 2024.
HEYDUDE
HEYDUDE’s limited-edition black and white striped shoes (with glow-in-the-dark beetle designs) are launching on August 23.
Beauty
Glamnetic
Coming August 8, “Beetlejuice Beetlejuice” x Glamnetic is inspired by the iconic, mystical, and outright fantastical elements of the Beetlejuice world. The collection features five salon-quality press-on nail sets with limited edition designs and one scary-strong brush-on nail glue.
NYX Professional Makeup
NYX will be releasing a new series of pro artistry products. The limited-edition collection features Sandworm Swirls Butter Glosses, Beetlejuice Pinstripe Duo Liners, an Afterlife Passport Cheek Palette, Dead Cold Reusable Undereye Patches, Beetlejuice Shrinker Makeup Sponge + Travel Case, and more. It will be available on August 21 at nyxcosmetics.com!
SPLAT
Finally, the SPLAT “Beetlejuice Beetlejuice” hair dye collection offers bold, vibrant colors inspired by iconic characters and spooky aesthetics, perfect for a hair-raising transformation. The collection will be available later this month at Amazon, Target, Walmart.com, Walgreens, CVS, HEB, Albertson’s, and Kroger.
Infant & Kids Apparel
Taylor Joelle
Taylor Joelle’s new “Beetlejuice Beetlejuice” collection is launching on August 21 with three enchanting tutu dresses inspired by Beetlejuice, Astrid, and Lydia, along with two fun and stylish Beetlejuice tees, perfect for Halloween and yet subtle enough to wear all year round.
Bums & Roses
Be on the lookout for “Beetlejuice Beetlejuice”-inspired high-quality bamboo children’s essentials from Bums & Roses, coming later this fall.
Costumes & Decorations
Channel your inner Bio-exorcist and step into the world of the Recently Deceased with officially licensed costumes for the whole family from Party City, Rubies, and Spirit Halloween, coming this fall. And if you’re eager to jump into the spooky season, Rubies just launched new kids’ Astrid School Uniform and “Beetlejuice Beetlejuice” Halloween costumes, exclusively at Target.
Following the debut of the Sam’s Club exclusive Beetlejuice Airblown Inflatable Archway from Gemmy, Gemmy has released an Airblown Inflatable of Beetlejuice and the Shrinkers, also available at Target and other specialty retailers.
Michaels is a destination for all things “Beetlejuice Beetlejuice” DIY. From online classes to self-led workshops, fans will find everything they need to recreate costumes and props, such as Lydia’s iconic red wedding dress, the Sandworm, Winter River model home, The Handbook for the Recently Deceased, and more! Classes start at participating locations in September.
Oscar-nominated, singular creative visionary Tim Burton and Oscar nominee and star Michael Keaton reunite for “Beetlejuice Beetlejuice,” the long-awaited sequel to Burton’s award-winning “Beetlejuice.” Keaton returns to his iconic, role alongside Oscar nominee Winona Ryder as Lydia Deetz and two-time Emmy winner Catherine O’Hara as Delia Deetz, with new cast members Justin Theroux, Monica Bellucci, Arthur Conti in his feature film debut, with Emmy nominee Jenna Ortega as Lydia’s daughter, Astrid, and Oscar nominee Willem Dafoe.
After an unexpected family tragedy, three generations of the Deetz family return home to Winter River. Still haunted by Beetlejuice, Lydia’s life is turned upside down when her rebellious teenage daughter, Astrid, discovers the mysterious model of the town in the attic and the portal to the Afterlife is accidentally opened. With trouble brewing in both realms, it’s only a matter of time until someone says Beetlejuice’s name three times and the mischievous demon returns to unleash his very own brand of mayhem.
Burton, a genre unto himself, directs from a screenplay by Alfred Gough & Miles Millar, story by Gough & Millar and Seth Grahame-Smith, based on characters created by Michael McDowell & Larry Wilson. The film’s producers are Marc Toberoff, Dede Gardner, Jeremy Kleiner, Tommy Harper, and Burton, with Sara Desmond, Katterli Frauenfelder, Gough, Millar, Larry Wilson, Laurence Senelick, and Brad Pitt executive producing.
